What “digital health” means for health plans

What does leveraging digital health mean for a health plan? Susan Beaton, Wellframe’s VP of Health Plan Strategy, sat down with the Director of Care Optimization (DCO) at a state health plan to learn about one plan’s methodology for finding…

What do health plan leaders want to know for 2022?

This year, as with any other year, health plan leaders want to know more about their members: where they are, what they want, and how to connect with them in more meaningful ways. As we dive into 2022 (and the…

The marketing methodology that drives member engagement

Keeping members engaged in their health is critical to improving outcomes. So it’s no surprise that leading health plans invest in digital health management solutions to support members outside the walls of care delivery. But as many health plans will…