How your health plan can streamline staff workflows and encourage digital adoption

Motivating clinical and administrative staff to adopt a new digital health solution is a challenge. Successfully leveraging new technology requires clear and consistent communication from plan leadership, managers, and staff. Understanding what your staff needs from digital engagement makes it easier to streamline staff workflows and better serve your members.

Encouraging widespread digital adoption makes it easier for staff to provide comprehensive resources to members, deliver personalized support, and automate workflows. Communicating the value of these tools to your staff can help your organization execute a scalable strategy for implementation.

Watch the replay to learn more about:

  • The importance of digital transformation in healthcare
  • How to identify the top digital tools
  • Strategies health plans can leverage to build trust in new digital tools
  • Analyzing KPIs to maximize the value of digital tools
  • How health plans can reduce barriers to digital adoption


  • Michele Gabron

    Senior Customer Partner, Wellframe

    Michele Gabron is the Senior Customer Partner at Wellframe, a digital health management platform designed to empower health plans to form meaningful connections with its members throughout their entire healthcare journey. As a results-driven sales account management leader, she has over 20 years of healthcare experience and specializes in helping organizations cultivate unique and meaningful member experiences to achieve high engagement. Before Wellframe, Michele held various roles at Rally Health and CareFirst BlueCross BlueShield.

  • jessie-schiller-150x150

    Jessie Schiller

    Senior Director, Digital Adoption, Wellframe

    Jessie Schiller is the Senior Director of Digital Adoption at Wellframe. As a population health enthusiast and second career nurse, she has over 10 years of healthcare experience. Jessie focuses on improving care coordination and quality through innovative interventions and care models. Before Wellframe, she was a Hematology and Oncology Staff Nurse at Massachusetts General Hospital.

  • Aaron Conant

    Co-Founder & Managing Director, BWG Connect

    Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1×1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.